Once part of pop culture Motorcycle riding is declining fast

Ever since man first jumped on a horse we have wanted speed.

The feeling of freedom.

The danger and exhilaration.

Since the early 20th century we have been able to pursue these feelings on 2 wheels or 4.

A motorcycle at 15/16 years old, was the gateway drug.

The boardwalk racers of the ’20s, the ton-up boys of the ’50s through the rockers of the ’60s and ’70s. They all embraced motorcycles as a gateway to freedom, rebellion, and speed.

Today this once iconic form of self-expression is disappearing. In the last 30 years, new motorcycle sales have dropped by over 50%. So has the amount of young people taking the bike test.

There are many reasons for that, the tests are harder. The bikes themselves are more expensive, so no big advantage in cost over a car.

But the number 1 reason is that Motorcycles are no longer seen as rebellious.

There is no shock factor in riding a bike anymore. Your parents may not like it, but it’s not shocking.

As we know every teenager wants to shock. So we move onto the next thing.

I can’t help thinking though that generations are missing out on the real fun.

Freedom

As a biker since my teens, I’m biased, but for me, there is nothing like the freedom of being on a bike.

Just you, the bike and the road. Time to think, space to grow.
Plenty of time to open the throttle and enjoy the feeling of speed you can only get on a motorbike.

There is a sense of space and freedom on a motorbike that you don’t get anywhere else.

As the world moves forward so do bikes into electrification. That freedom can come guilt-free in an environmentally friendly form.

If you have ever thought about getting into motorcycling, I would say go for it.

As a biker since my teens, I’m biased, but for me, there is nothing like the freedom of being on a bike.

Just you, the bike and the road. Time to think, space to grow.
Plenty of time to open the throttle and enjoy the feeling of speed you can only get on a motorbike.

There is a sense of space and freedom on a motorbike that you don’t get anywhere else.

As the world moves forward so do bikes into electrification. That freedom can come guilt-free in an environmentally friendly form.

If you have ever thought about getting into motorcycling, I would say go for it.

There is a risk, yes, but the rewards are huge.

After all freedom and rebellion are two of the cornerstones of the human state of mind!